The Challenge: Our audit of a new client’s site uncovered a series of fundamental, lazy mistakes in their HTML sitemap. It was bloated with irrelevant pages, including 404 errors, “nothing to show right now” placeholders, and self-referencing links. This wasn’t just a waste of space—it was a technical mess that was confusing search engines and diluting the value of their site’s most important pages.
Our audit revealed critical on-page SEO errors, including multiple H1 tags and a lack of video schema markup. We corrected the heading structure and implemented proper schema, ensuring their content was correctly understood by search engines.
Client Testimonial: “We thought we were doing everything right, but SEO Smoothie showed us how our on-page strategy was hurting us. They fixed the problems and our content is finally performing the way it should.”
This case study demonstrates that a true partnership with a digital marketing agency goes beyond simply providing the services a client asks for. By identifying the most effective path to a business’s goals, we were able to deliver immediate and measurable success, proving that strategic insight can be far more valuable than a rigid, channel-specific approach.
The sad reality we currently live Short intro or long disclaimer Before jump into the topic I want to clarify few things: First – this is an SEO experiment and not a tutorial about the first H1 in the page (YES – I have put 2 😄) Second – I am still not professionally familiar […]
Introduction In the ever-evolving landscape of SEO, staying ahead of the curve is vital to ensuring your website’s visibility and ranking on search engines. One often underestimated tool in the SEO arsenal is Schema Markup. In this comprehensive guide, we’ll delve into the world of Schema Markup, its importance, various types, implementation strategies, and the […]
Online shop advanced SEO. What to do when a product is suitable for more than one category? Add it just to one or to all?
Cheap Website Traffic
Do you need automated traffic, that looks like real human traffic just doesn’t make purchases? You will see all the traffic in your Google Analytics!
Search engines recognize and crawl iframes, but do they treat the links inside the iframes similar to a backlink? This is what we have discovered.
Simple use of an advanced Google search. Extend the use of Site: command (Google site search) beyond All Google results and Google in general.
Simple and easy guide on how to perform Core Web Vitals check on multiple pages using Screaming Frog SEO Spider with Page Speed Insights API